Reserved – London Oxford Street

Reserved flagship in the center of London

Another RESERVED flagship store, designed by our studio, is located in London, in Oxford street, one of the most famous high streets in the world. The retail area: ~3000m2; the worth of the investment: almost 20 million PLN. The sales area of the store is on one level. We applied new technological solutions in this project and designed a few relaxation areas for better customer experience. The face of the advertising campaign is Kate Moss, who also took part in the store opening. The first Reserved brand store opened in Great Britain.

Project info

Reserved London Oxford St. Reserved

Year: 2017

Company: LPP S.A.

Category: Retail

Scope: Concept design / Executive design / Architect’s supervision